Senior Commercial Manager

At Quintessential Brands Group, we’re a global spirits business with a proud history, world-class production capabilities, and a bold ambition to lead in premium drinks. From Greenall’s and Opihr to Bloom, Dubliner and Thomas Dakin – our brands tell stories, spark moments and bring people together.
We now have an exciting opportunity to join our Off-Trade Sales Team in a senior leadership role, helping shape and drive our off-trade growth strategy with major retail customers.
A Taste of The Job
As Senior Commercial Manager, you’ll lead strategic customer relationships across key national accounts, managing joint business plans, commercial negotiations and promotional planning to deliver sustainable, profitable growth.
You’ll be comfortable shaping strategy, influencing at senior level, and collaborating cross-functionally across marketing, supply chain and finance. This is a pivotal role in the team, with clear visibility and opportunity to shape the future of the Off-Trade channel.
We’re looking for someone with the commercial confidence, strategic mindset, and grocery know-how to own key accounts, elevate performance, and inspire others.
Key Responsibilities
- Lead and execute customer-specific commercial strategies that drive growth, profitability and brand equity.
- Manage senior-level relationships with key UK retail partners, building trust and unlocking new opportunities.
- Oversee promotional planning, brand activation and commercial investments with a sharp eye on ROI.
- Work cross-functionally to ensure seamless execution and alignment of commercial plans.
- Drive forecasting, budgeting and performance tracking for your customers and portfolio.
- Lead and develop one direct report and contribute to team-wide commercial capability building.
- Act as a brand ambassador, market expert and category champion.
A Bit About You
- You bring 7+ years’ experience in commercial roles within FMCG, ideally in branded drinks or similar fast-paced categories.
- You’ve managed key customers directly and are comfortable leading commercial relationships at a senior level.
- You understand retail dynamics and can confidently influence buyers, internal stakeholders and cross-functional teams.
- You think commercially and act strategically – you know how to deliver results while building for the long term.
- You thrive in a growing, agile environment and can balance operational delivery with forward-thinking leadership.
- You’re a natural collaborator, excellent communicator, and passionate about brands and commercial excellence.
- You’re flexible to travel across the UK, with regular presence at our London HQ and Warrington GJD.
The Essence of QB - The Benefits
- Work in a business where commercial impact is visible and valued.
- Competitive company pension scheme.
- Comprehensive life assurance for peace of mind.
- Annual performance-based bonus.
- 25 days holiday plus bank holidays.
- Exclusive staff discounts at high street and online retailers.
- Team
- Off-Trade Sales
- Locations
- London HQ, G&J Distillers (Warrington)
- Remote status
- Hybrid
- Yearly salary
- £80,000 - £90,000
- Employment type
- Full-time

Our Culture - The Essence of Quintessential Brands
We're an 'all hands on deck' kind of place where you'll have the opportunity to get involved in end to end projects, implement systems and process. We're fast, agile and entrepreneurial but, most importantly, our people are at the heart of what we do.
While we do work hard, we do it with a sense of fun, pride and passion that you won't find anywhere else.
Are you never shaken and very rarely stirred? More Cosmopolitan than Old Fashioned? Approach everything you do with a dash of creativity and a squeeze of positivity? Then we need you!
About Quintessential Brands Group
Established in 2011, Quintessential Brands Group is one of the most successful spirits companies to emerge from the UK in the last decade. The company offers a complete range of services and products to its customers across the world; producing and distributing some of the world's most-loved spirits brands, including Greenall's, the Original London Dry Gin, Opihr Spiced Gin and BLOOM Gin, as well as developing and producing some of the most commercially successful retailer brands of recent years for trade customers, and co-packing for some of the world’s most well-known spirits brands.
Recognised by the industry as International Spirits Challenge Gin Distiller of the Year five times in the last six years, Quintessential Brands is renowned for its unrivalled gin distilling capabilities heritage dating back to 1761 and is emerging as one of the most dynamic new entrants in the Irish whiskey market with the Dublin Liberties Distillery. With world-class product development and manufacturing at four world-class production sites across Europe and an award-winning premium brand portfolio comprised of English Gins, Irish Whiskeys, Irish Creams and Liqueurs, Quintessential Brands is committed to being the indispensable spirits partner of choice to its customers across the world, with customers and insights at the heart of everything we do.
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